Do it yourself online investing

Direct Investment Service

Invest in your future using our first-class service to implement your investment decisions, through our secure platform and app.

Get started today Account options

The benefits of our Direct Investment Service

Start investing today

Open your online account in minutes and start to build your portfolio from over 12,500 UK & International Shares, Funds, ETFs and Investment Trusts that you can trade online, over the phone and via the App. 

Competitive charges

Our low service fee is 0.35%, and through our highly competitive loyalty programme the more you invest the more you can save across your accounts.

Safe and secure

Nothing is more important to us than the safety of your money. We’ve designed our processes to protect and nurture wealth in a safe environment, including strong cybersecurity measures.

Monthly investing

Set up Direct Debits to invest from as little as £25 per month. Select from our wide range of funds and automatically top-up your chosen investments.

Award-winning service

Our experienced team is based in Edinburgh. They provide the highest levels of service and will support you in any way they can – from opening your account to detailed account queries.

Access to our Dealers

Trade directly over the phone with our highly experienced Dealers for your larger orders, overseas and bond trades.

Why Direct Investment could be ideal for you

Our online execution-only service allows you to take control of your investments. With our support and guidance we can help you choose from a wide range of investments.

Experienced investors

Explore our Preferred List to help you choose investments that suit your risk appetite and objectives. Alternatively self-select from over 12,500 UK & international shares, funds, gilts, bonds, investment trusts and ETFs.

Don't just take our word for it

Choose the right account for you

We offer a range of accounts with our Direct Investment Service.

Account options

Stocks & Shares ISA

Make your savings work harder with our flexible ISA. Shelter up to £20,000 per tax year.

Account options

Self-Invested Personal Pension

Create more opportunities for your retirement by saving more within a SIPP. Pay in up to £60,000 per tax year and get tax relief.

Account options

Investment Account

Start investing today with a wide range of funds and shares or transfer and consolidate any existing holdings.

Account options

Junior Stocks & Shares ISA

Give your children a financial head start with our JISA. Shelter up to £9,000 per tax year.

Account options

Cash Savings

Get quick and easy access to some of the best interest rates available. Set up an account on our Cash Savings platform through our Direct Investment Service with no commitment then browse, choose, and switch.

Start your investment journey

Suited to all levels of investor, watch our video to find out how our investment platform can help you manage your investments.

Invest in your future using our first-class service to implement your investment decisions, through our secure platform and app.

It's easy to get started, open your account in minutes.

  1. Register your email
  2. Provide us with some details about you
  3. Choose your account; ISA, SIPP, Investment Account or Junior ISA
  4. Choose your investments; buying a fixed amount or monthly investments
Invest on the go

Download our app

Once you have opened your account, you can download our Charles Stanley Direct App.

Monitor your investments and trade on the go.

Available on both Android and iOS devices.

Our award winning service

We’re proud to be shortlisted and winners of many awards and accolades, as they showcase the value of our high-quality services.

View all awards
Best Investment ISA – Large Portfolio 2024
2024 Best SIPP Provider
2022 Best for Customer Service

More insights

Uncrystallised funds pension lump sum (UFPLS) explained
By Rob Morgan
Spokesperson & Chief Analyst
20 May 2024 | 7 min read
Which type of savings account is right for you?
By Russell Miles
Senior Personal Finance Commentator
16 May 2024 | 7 min read
How to invest in UK government bonds with an ETF
By Rob Morgan
Spokesperson & Chief Analyst
15 May 2024 | 7 min read
What's the best way to invest for retirement?
By Rob Morgan
Spokesperson & Chief Analyst
15 May 2024 | 7 min read

Frequently asked questions

Firstly, you will need to register and verify your email. We will then ask you for some personal information, you will need your passport or driving licence to allow us to verify your identify as part of our anti-money laundering procedures.

Once you have registered, you can choose from our account options and start investing.

The Direct Investment Service is a do-it-yourself (DIY) execution-only service; therefore, we are unable to offer advice on your investments. We do provide guidance through our Preferred List, Starter Portfolios and regular insights.

If you are looking for a professionally managed service, we have a number of options available: Investment services

Yes, you can transfer your investments and cash ISAs to your Charles Stanley accounts. Consolidating your investments will enable you to take advantage of our loyalty programme offers, such as tiered pricing on funds, free SIPP for those who hold £30,000 or more and 6-months fee waiver when you transfer £200,000 or more.

Loyalty programme

Our Direct Investment Service is suited to all levels of investors. We seek to provide helpful guides and short videos to answer questions you may have about the basics of investing to help you on your way to building your wealth.

Start your investment journey